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Hotel Reputation Management: How Hotels Can Build Guest Trust
Before booking, travelers usually check a hotel's reputation. They read Google reviews, OTA ratings, social media comments and photographs, and they prefer feedback from previous visitors before deciding where to stay. That makes hotel reputation management a core part of hospitality marketing. A hotel's reputation doesn't come from advertisements or promotions alone. It comes from what guests actually experience and what they say about it online. A property can have attracti
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